How to Add or Remove a GBP Profile in GBPPromote
Adding a Google Business Profile takes 5 steps and about 5 minutes. Removing one takes 3 clicks. Removing a profile never deletes it on Google. Here is both flows with a screenshot at every step, plus the 3 reasons a profile does not show up after you connect.
Amit GuptaFounder, 12 years in local SEO. Updated 13 September 2026
The short answer
To add a GBP profile to GBPPromote, go to Settings, click GBP Profiles, click Add Location, connect your Google account, click Gather Profiles and add the profile you want. To remove one, go to Settings, click GBP Profiles, click the three dots settings icon on the profile, then click Delete. Removing only disconnects the profile from GBPPromote. Your listing on Google is not deleted or changed in any way.
Before you add a profile
Adding a profile is quick, but 1 thing decides whether it works. The Google account you connect must be an owner or manager of the profile. GBPPromote can only see profiles that account can manage.
- Check who owns the profile. If a client, an old employee or an agency owns it, ask them to add your Google account as a manager first
- Check it is verified. Unverified profiles may not appear in the gathered list
- Use the right Google account. Many people have 2 or 3. Pick the one that manages the profile, not the one you use for email
- Know your plan’s location count. Every profile you add counts as a location. Pricing is on the pricing page
Google explains roles on its help page on owners and managers. A manager role is enough. You do not need to be the primary owner.
How to add a GBP profile: 5 steps
Step 1: Open Settings and click GBP Profiles
Sign in to GBPPromote. Open Settings from the menu, then click GBP Profiles. This screen lists every profile already connected to your account. If it is empty, you have not connected one yet. Once a profile is listed on this screen, it is also the one you point at when you connect GBPPromote to Claude or ChatGPT.
Step 2: Click Add Location
Click Add Location. In GBPPromote a location and a profile are the same thing: 1 Google Business Profile is 1 location.
Step 3: Click Connect Google and sign in
Click Connect Google. A Google sign in window opens. Sign in with the account that owns or manages the profile you want, then approve the access Google asks for. GBPPromote needs that access to read the profile and publish posts, photos and review replies on your behalf.
Step 4: Click Gather Profiles
Click Gather Profiles. GBPPromote asks Google for every profile the connected account can manage and lists them. If the account manages 40 locations, all 40 appear. You are not adding them yet, only seeing them.
Step 5: Pick the profile and add it
Find the profile in the list and click Add. It appears on your dashboard straight away. Add only the profiles you plan to manage, because each one counts as a location on your plan.
Profile not showing after Gather Profiles?
This is the 1 place people get stuck. The fix is almost always on the Google side, not in GBPPromote.
| What you see | Why | Fix |
|---|---|---|
| The profile is not in the list | The connected Google account is not an owner or manager of it | In Google Business Profile, add that account as a manager. Then click Gather Profiles again |
| The list is empty | You signed in with the wrong Google account | Remove the connection, then connect again with the account that manages the profiles |
| Some locations of a chain are missing | Those locations sit in a different location group or under a different account | Get manager access to that group or account, then gather again |
| The profile shows but will not add | It is unverified or suspended on Google | Complete verification, or resolve the suspension in Google Business Profile first |
How to remove a GBP profile: 3 steps
Step 1: Open Settings and click GBP Profiles
Open Settings from the menu, then click GBP Profiles. Find the profile you want to remove in the list.
Step 2: Click the three dots settings icon
On the profile’s row, click the three dots settings icon. A small menu opens with the options for that profile.
Step 3: Click Delete
Click Delete. The profile is removed from GBPPromote straight away and the location slot on your plan is freed. The listing itself stays live on Google, so there is nothing to undo there.
What removing a profile does and does not do
What changes
- The profile leaves your GBPPromote dashboard
- Scheduled posts and media for it stop, because GBPPromote can no longer publish to it
- Review alerts and reports for it stop
- The location slot on your plan is freed
What does not change
- The listing stays live on Google Search and Maps
- Reviews, photos and posts already on Google stay where they are
- Hours, phone, address and categories are untouched
- Verification and ownership on Google are untouched
- Your Google account is still connected for any other profiles
You can add the same profile again later by running through the add steps. It connects like a new profile, so give it a little time to pull in fresh data.
Managing many profiles
Agencies and multi-location brands add and remove profiles all the time, as clients come and go or branches open and close. A few habits keep it clean.
- Get manager access on the client’s Google account rather than owning the profile yourself. When the client leaves, you remove the profile from GBPPromote and they keep full control on Google
- Connect 1 Google account per client, so gathering profiles for a new client never mixes with another client’s locations
- Remove profiles the day a client churns. A forgotten profile keeps a location slot on your plan and keeps publishing scheduled posts
- Add locations in groups when onboarding a chain, then set up posting once for the group instead of location by location
The multi-location dashboard handles grouping and bulk actions once profiles are connected, and franchise setups let a local manager see their own location without access to the rest.
Frequently asked questions
How do I add a GBP profile to GBPPromote?
How do I remove a GBP profile from GBPPromote?
Does removing a profile from GBPPromote delete my Google Business Profile?
Why is my location not showing after I connect Google?
Can I connect more than 1 Google account?
Can I add a profile again after removing it?
Does adding or removing a profile change what I pay?
What happens to scheduled posts when I remove a profile?
Connect your first profile today
Settings, GBP Profiles, Add Location, Connect Google, Gather Profiles, Add. That is the whole flow. Remove a profile any time with 3 clicks, and nothing on Google changes when you do.
$16 for 1 location, $37 flat for 2 to 7, $5.33 each from 8 up. No credit card required
On removing a profile. Removing a profile from GBPPromote disconnects it from the platform only. It does not delete, suspend or edit the Google Business Profile. Deleting a listing from Google is done inside Google Business Profile.
On access. GBPPromote connects through the official Google Business Profile API and can only see profiles the connected Google account is an owner or manager of. It never gains access to a profile the account cannot already manage.
On the products named. GBPPromote is our own platform. Google, Google Maps and Google Business Profile are trademarks of Google LLC.