Google is testing a new feature for hotel listings in mobile search. This update adds a direct website link in the hotel local pack, making it easier for users to visit the hotel’s official site right from the search results.
This test was spotted by Brad Brewer, who shared a screenshot on X: See post. Last year, a similar test was seen on desktop, but now it looks like Google is trying it out on mobile too.
If this goes live, it could help hotels get more direct clicks and possibly more bookings. It’s not clear yet if Google will roll it out fully, but it’s definitely a change to watch.
Forum discussion is also ongoing here: X post.
