Google is introducing a new feature in Google Business Profiles that helps show how accurate a business’s listed information is. This update displays the percentage of people who confirmed that a certain attribute, like “wheelchair accessible” or “free Wi-Fi,” is actually true for that business.
This change was first noticed by Claudia Tomina. She shared that when you tap on the “About” section in a local business listing on mobile, you might see a line next to certain attributes saying something like “Confirmed by 85% of 200 visitors.” That means real customers have confirmed that the feature exists at the location.
Claudia posted screenshots and explained, “The ‘About’ section on mobile now highlights visitor-confirmed attributes with public-facing percentages.” She also noted that Google is adding more user feedback into business profiles and that branded searches are getting lots of new features. Her full post is here: LinkedIn
This feature could be helpful for customers trying to decide where to go. But for businesses, it’s also a reminder to be honest about your profile details. If you list something that isn’t actually offered, users might call it out.
